Achieve the Best On-page SEO

08 August 2021
Amber Zia
Achieve the Best On-page SEO

On-page SEO revolves around adding targeted keywords to the website. All pages of a website have to target a core term and other relevant terms. Keep on reading to know how to ace on-page SEO. 

 

  1. URL structure

This is crucial when we consider a shareability standpoint and the tracking purpose. But you still shouldn’t add lots of keywords to it. The URL structure needs to be precise and descriptive. 

Many people change their URL if they think it’s not attractive. But keep in mind that it should only be changed if it’s negatively affecting your business. While changing URL, utilize the complete type of redirect. 

 

  1. Schema and markup

This allows Google to better know your page. Schema isn’t responsible for offering a high-ranking position but it gives space to your listings in search results. 

If no other website is utilizing schema in some results, your page will boast a high clickable rate. 

 

  1. Meta description

 

This is defined as a page’s extra ad copy. It might not always appear because it’s up to Google to decide what to show. The meta description should be engaging so that people are forced to click on your website. 

 

  1. Title tags

 

Google is always striving to better comprehend the website’s meaning and dislikes the manipulative usage of keywords but that does not mean you can’t add them to your title tag. 

A title tag is not the primary headline on the page but users will see it frequently when they search your website. In other words, it’s a headline in organic search results. The headline usually visible on the page is an H1 or H2 HTML element. 

It’s visible at the top of the browser and should be around 55 to 60 characters. Add the core keyword in a fresh and compelling tone. Moreover, add relevant modifiers if possible. 

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